ABOUT US

 Working across numerous fields and industries we have one goal – to make our clients famous through compelling storytelling. We create and nurture PR campaigns that are deliberately shareable generate ideas that get people talking, whether on social media, around a water cooler, at the pub or in a boardroom. We work for many well-known household brands, and brands that want to be household names, as well as not-for-profits and government departments.
Red Agency consultants are some of the best and highly regarded by the PR industry. We are part of the Havas PR global network of 1,300+ PR practitioners that operates in nearly 50 countries.

EXPERTISE

Technology PR

Facilitating innovation and establishing sector credibility, we communicate the value technology brings to businesses, community and the wider industry

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Government PR

Creating strategic campaigns and raising public awareness, we deliver quantifiable results across stakeholder engagement programmes, recruitment drives, and reputation management

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Consumer PR

Breaking new ground with highly creative and integrated ideas, we develop launch concepts and implement high-impact media relations to build, maintain and grow brands

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Corporate PR

Devising outcome-focused strategies across numerous industries, we implement expertise in reputation management, crisis and issues management and CSR and sustainability

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Activation & Experiential

Leveraging the power of disruption, we create experiences that allow brands to demonstrate not what – but who – they are with our renegade division ‘Red Guerilla’

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Social Media

Embracing the value of social influence, we devise digital and social media game-changers that engage audiences and drive behavioural change

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SOME OF OUR CLIENTS & EXPERIENCE

OUR RECENT AWARDS

  • 2014 CommsCon Awards – Winner Large PR Agency of the Year
  • 2014 CommsCon Awards – Winner PR Leader of the Year – James Wright
  • 2014 CommsCon Awards – Winner Grand Prix – Most Powerful Arm Ever Invented/Save Our Sons with Havas Worldwide & Finch
  • 2014 CommsCon Awards – Winner Best Social Media/Digital Campaign – Most Powerful Arm Ever Invented/Save Our Sons with Havas Worldwide & Finch
  • 2014 CommsCon Awards – Winner Best Pro Bono Campaign – Most Powerful Arm  Ever Invented/Save Our Sons with Havas Worldwide & Finch
  • 2014 CommsCon Awards – Shortlisted B2C Campaign – eBay Christmas Campaign “Know what they like, find what they love”
  • 2014 CommsCon Awards – Shortlisted Best PR Employer
  • 2014 CommsCon Awards – Shortlisted Government Relations Campaign – UN Foundation: Changing The Conversation On Climate Change
  • 2014 CommsCon Awards – Shortlisted Issues/Crisis Management – United Nations Foundation: Changing The Conversation On Climate Change
  • 2013 Cannes Lions – Best Use of Digital PR – Most Powerful Arm Ever Invented (Silver)
  • 2013 Cannes Lions  - Charity and Not-for-profit – Most Powerful Arm Ever Invented (Bronze)
  • 2013 PR Week Asia-Pacific Awards – Asia-Pacific Agency of the Year
  • 2013 PR Week Asia-Pacific Awards – Winner Best Use of Social Media
  • 2013 PR Week Asia-Pacific Awards – Winner Best Corporate Campaign
  • 2013 PR Week Asia-Pacific Awards – Highly commended Product Brand Development
  • 2013 PR Week Asia-Pacific Awards – Highly commended Not-for-profit
  • 2013 PRIA Golden Target Awards NSW – 2 wins and 3 highly commended
  • 2013 Mumbrella Awards – Shortlisted PR Agency of the Year
  • 2013 B&T Awards – Shortlisted PR Agency of the Year
  • 2012 Public Relations Institute of Australia Golden Target Awards NSW – 3 wins – Consumer and Special Event categories
  • 2012 Campaign Asia PR Week Awards – Product Brand Development Campaign of the Year
  • 2012 Campaign Asia PR Week Awards – Promotional Activity of the Year (Honourable Mention)
  • 2011 Spikes Asia Best Integrated led by PR for Vanish Napisan Sponsors the White House