Steve Fontanot & James Wright

Red Agency and Havas announce Steve Fontanot as new GM of experiential arm Red Guerilla

Leading PR, social and experiential agency, Red Agency and the Havas Village, is announcing the appointment of former Chieftain Communications founder Steve Fontanot as its new GM for Red Guerilla, its award-winning brand experience and experiential arm. Steve will be tasked with continuing to deliver ‘best in class’ consumer engagement through innovative and authentic brand…

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Heineken appoints Red Agency as part of major brand push

Heineken, the world’s most valuable international premium beer brand, has appointed Red Agency following a competitive pitch as its public relations partner to further build its presence in market and drive brand engagement and advocacy among its target audience. Red Agency is charged with developing and amplifying Heineken’s ‘Man of the World’ positioning, primarily aimed…

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Crossman Communications merges into Red Agency

Havas owned PR, social and experiential agency, Red Agency, has expanded its team by merging marketing and communication specialist, Crossman Communications into its Sydney operation. Crossman Communications will take the Red Agency name in early 2016 with its founder, Jackie Crossman, taking on the role of Principal, Red Agency Sydney reporting to GM Aaron Crowther.…

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Reclaiming the Written Word

Written by Jackie Holt. I blame technology really. Auto-correct, Facebook, Text Speak. What started as a fun way to chat to friends, a quicker way to write and quite frankly, an assumption that technology will make up for our shortcomings – has slowly devolved our use of the written word to the point where our…

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