Meet our senior team
James Wright – Managing Director
PRCA Consultant of the Year 2008
PR News International CSR Leader 2008
Prior to joining Red Agency as General Manager, James Wright was a Board Director at Grayling UK. With broad ranging experience across consumer and corporate communications, James has particular specialisms in CSR and sustainability communications and crisis and issues management.
He has works on some of Europe’s most influential and challenging campaigns for major blue chips, governments and charities. James’s teams were responsible for numerous international and national PR awards – 22 in the past 5 years.
In 2007 James conceived the CIPR’s Environmental Sustainability Guidelines and chaired a select steering committee that developed them. This guide for PR practitioners was launched in March 2008 and is believed to be the first of its kind in the world, they are devised to help those undertaking green communication.
James advised boxing sensation Amir Khan – currently the WBA World super lightweight champion – following his success at the Athens Olympics in 2004, including chairing his first ever press conference in front of the world’s media. He was named PRCA’s Consultant of the Year 2008 and the same year was named International CSR Leader at the PR News (USA) annual All Stars Award ceremony at the Washington DC press club.
James’s client experience includes BT, Coca-Cola, Costa Coffee, Diageo, HSBC, Indesit Company, McDonalds, Merck Sharp & Dohme, Parkinsons UK, Jaguar Land Rover, Reebok, Santander, Sony, Whitbread, World Vision and the UN Foundation. He has advised several UK government agencies and departments, including Wrap, Defra and the Technology Strategy Board, and has also worked with the Disasters Emergency Committee (DEC) on the UK response to global disaster relief.
Grant Titmus – Principal
Grant is a highly experienced and award-winning PR executive. He has more than a decade’s experience in PR across a wide cross-section of industry sectors. He has won 14 public relations awards across event management, comprehensive communications, and issues and crisis management.
Grant has the ability to work across both the corporate and consumer sectors. He has also has considerable experience working at all three tiers of government and for clients in the IT sector. His work is mainly the thinking power behind communications strategies, issues management, writing and editing, as well as developing community consultation programs and stakeholder management strategies. His journalism background is invaluable in ensuring the angle is right and that written material leaving Red Agency is of the highest quality.
Grant’s career began in journalism where he worked in newspapers in Tasmania (Launceston Examiner), London (TNT International), Hong Kong (the South China Morning Post) and The Age in Melbourne where he was the chief sub-editor for nearly five years.
Rachel White – Associate Director
Rachel White is a highly experienced PR and consumer marketing executive. She has a broad range of experience gained from both PR agency and in-house roles including consumer, tourism, media, consumer technology, corporate and government sectors.
Prior to joining Red Agency Rachel was Global PR & Media Director for Tourism NT. In this role she was responsible for consumer PR strategies and programs across Australia and eight key international source markets; global social media and consumer engagement; Ministerial media advice; crisis and issues management; directing national and international media programs and internal communications.
Rachel’s client experience includes planning and managing strategic communications programs for Etihad Airways, Hewlett Packard, The Australian Women’s Weekly, Berocca, Bosch, PayPal, Wrigleys, Veet, Clearasil, Pine O Cleen, Mortein, Bam, Morgan & Banks, Britannica and various technology vendors such as WRQ and Chordiant Software.
Rachel managed the strategic communications function for AOL Australia and The Travel Corporation (Trafalgar Tours, Contiki Holidays, Insight Vacations, Creative Holidays, AAT Kings, Uniworld and Radical Travel) including consumer engagement, media programs, industry relations, crisis and issues management and senior internal counsel.
Rachel’s career began in magazine publishing with consumer marketing and editorial roles at several Pacific Magazines titles including New Idea, Girlfriend, TV Hits and That’s Life.
Elizabeth McKenzie – Senior Account Manager
Elizabeth is a consummate PR consultant at Red Agency. She has over eight years of strategy experience gained across a variety of industry sectors including corporate, IT&T, government and the consumer sector. Her strong and varied media experience benefits clients who are looking for advice in implementing a tactical stakeholder engagement program.
Liz has designed and led a range of major PR campaigns that has delivered outstanding results on key message delivery and stakeholder awareness. Some of her clients include Microsoft, Google, Capgemini, SuccessFactors, RSM Bird Cameron, Kelly Services, The Department of Environment Climate Change and Water (NSW), Symantec Hosted Services, Trend Micro, Cable&Wireless, Etihad Airways, BMW, Reckitt Benckiser, Wrigleys and the Business Software Alliance.
Liz is responsible for strategic client counsel, media and influencer outreach strategies, corporate and issue management as well as business development for Red Agency.
Her strength lies in developing PR programs that deliver effective and quantifiable results for clients operating in tech and B2B markets and she is passionate about the application of digital to drive brand awareness and enhance customer experience.